Hi I’m Pete, here’s my portfolio

Your solution to producing
cut through creative for all
branding, marketing
and advertising.

OUR SPECIALTIES

DESIGN DIRECTION + STRATEGY

PACKAGING

PRODUCT PHOTOGRAPHY

VIDEO PRODUCTION

SOCIAL ASSETS

DIGITAL DESIGN

PRINT DESIGN

ANIMATION

PRESENTATIONS

BRANDING

INFOGRAPHICS

ILLUSTRATION

ASK OUR CLIENTS

  • The pitch deck is fantastic, thanks so much. No edits required!

    AJ Koch - General Manager
    PINSTRIPE MEDIA

    ★★★★★

  • Far from a traditional creative agency, ZAM think broadly, challenge briefs and continually provide surprising and high quality results.

    Justin Flaherty - CEO
    HORIZON COMMUNICATIONS GROUP

    ★★★★★

  • Huge thanks, the creative looks great.

    Maxine Haywood - Head of Marketing (Acting)PINNACLE DRINKS-WOOLWORTHS

    ★★★★★

  • Thanks So much, very pleased with it

    Tamra Bridges - Executive Director, Queensland
    SILVER CHAIN

    ★★★★★

  • ZAM have produced so much incredible work for so many of my projects over the years. I can not recommend these guys enough. You will literally never work with more lovely people.

    Viona Young - Chief Executive Officer
    SEEN EDUCATION GROUP

    ★★★★★

  • Peter – you’re a flippin genius!

    Esther Bailey - Head of Systems Transformation
    APCO

    ★★★★★

  • I’m regularly asked who worked on the creative for my latest project. They are blown away by their concepts, creative direction and execution from ZAM Agency, better than the big agencies in town!

    Mark Harris - Head of eBusiness
    NESTLE PURINA PETCARE

    ★★★★★

  • Oh my god Peter – it looks amazing – I have goose bumps

    Bernadeene Cangelosi - Managing Partner
    PRIVATE MULTI FAMILY OFFICE

    ★★★★★

We help concept, direct and generate powerful visual communication tools that create meaningful connections driving business success.

We listen, learn and work with you to produce engaging creative that unites your target audience with your brand, across all channels, each and every time. With over 20 years of experience in all facets of creative direction and visual communication, we get your project off the ground, perfectly executed, on time and within scope.

Show reel

Sydney Water

Delivered:

  • Series of A3 posters based around the Our Water, Our Voice survey - internal use.

  • Building on the Western Sydney master Powerpoint presentation deck, we created a series of on brand sides showcasing the results from the Our Water, Our Voice survey

Buildcorp

Delivered:

Executive summary for Sydney building - 201 Elizabeth St, development delivery

  • Custom, on-brand infographics and flow charts with integrated plans and schematics

Australian Packaging Covenant Organisation (APCO)

Delivered:

Working with the team at APCO to develop branded reporting assets

  • Including interactive PDF with decision trees

  • Government reports

  • PowerPoint presentations

  • Member strategy roadmaps

Northern Sydney Local Health District

Delivered:

Deliver a series of on-brand assets for NSLHD.

  • Adolescent and Young Adult Hospice DL information brochure and PowerPoint pitch deck

  • Flyer outlining NSLHD’s commitment to reaching net zero carbon emissions

  • Diversity, Equity, Inclusion & Belonging (DEIB) brand mark development

Planet Ark

Delivered:

We developed a series of branded assets for Planet Ark’s ‘Check it! Before you chuck it’ Australian Recycling Label (ARL) campaign.

  • Logo wordmark

  • Social media series

  • Infographics

  • Awareness education creative - Sydney and Melbourne train internal posters and external advertising space

  • Our engagement also saw us complete guidelines and reports

Custom Fleet

Delivered:

Marketing, Internal Communications and Brand creative support

  • Australian and New Zealand event creative, including invitations, posters, pullup banners, media walls, lanyards and name cards, sustainable branded gifts and presentations

  • Create on-brand reports, internal communication tools, B2B marketing communications, advertising including Google Display Network ad creative, animated AFL stadium LED pitch boards

  • Vehicle livery including integration of ARC Electric Vehicle Fleet brand into Custom Fleet ecosystem

Australian Government - Department of Education

Delivered:

Produced a series of assets for the Department of Education to help communicate the changes to the childcare subsidy

  • Posters, flyers, infographics, toolkits

Energy Australia

Delivered:

YouTube education campaign. 

  • Concepted, directed and developed an illustration style, storyboard and animation for Energy Australia’s YouTube channel, educating their audience on the benefits solar energy and their related products.

Woolworths Food Academy

Delivered:

Introducing the ‘Food Academy’ to the Woolworths community.

  • We created a series of PowerPoint slides for a business-wide presentation, gaining buy-in from the Woolworths workforce, particularly those on the front line of customer interaction.

Woolworths Rewards

Delivered:

Food related infographics for social sharing.

  • We developed an attention-grabbing creative style to implement across a series of social media infographics for helpful, simple solutions around the home. Providing value added tips to the feed of their social media customer base.

Delivered:

Woolworths Rewards interactive kiosk in each store

  • We created the storyboard and animation for the Woolworths Rewards kiosks at the entry to all stores. Fast, eye-catching creative, encouraged shoppers to sign-up, or check their accounts.

Delivered:

Motion graphics stakeholder presentation

  • We took a pre-recorded voice over and developed an on-brand presentation for key stakeholders highlighting the key wins for Woolworths Rewards.

  • Less than 1 day turnaround

Nestle Purina – Tidy Cats

Delivered:

Stank Face campaign.

  • We developed a storyboard and animated the in-store digital display ad in Coles supermarkets, promoting the new line of Tidy Cats clumping litter.

  • The concept addresses the everyday challenges faced by cat owners, offering a practical solution with excellent cost benefits. In addition to in-store displays, we also designed a tear-off shelf leaflet providing key product information.

Delivered:

Tidy Cats Clumping Litter

  • As a part launching Tidy Cats Clumping Litter, we developed the creative for a house cleaning competition. Posters, press ads, web banners and point-of-sale materials encouraged shoppers to enter for the chance to win an amazing price pack.

Nestle Purina – AIRTECH

Delivered:

Premium Dog Bed - Airtech

  • Developed a 3 wall display stand for Purina’s Premium Dog bed ‘Airtech’ at the Melbourne Pet Show. A product brand we developed previously for Purina.

Nestle Purina – Purina for Professionals (P4P)

Delivered:

Industry tradeshow stand

  • Developed wave wall, counter and poster
    board creative, launching P4P to the
    Professional breeder industry.

Rare Cancers Australia

Delivered:

Rare Cancers Australia - Rise to the Kosi Challenge

  • Communications Toolkit for all challenge participants, outlining fundraising, awareness campaigns through social media templates, email signatures and Facebook, Instagram, LinkedIn and email scripts

Fairfield City

Delivered:

Fairfield City Council New Year’s Eve celebration Illuminate - Promotional Poster

  • Branded poster with custom illustrated wayfinder map, including custom iconography

EVARI.INSURE

Delivered:

Startup Insurance Concept

  • We developed a set of bold logo designs based on market research and competitor analysis. With the above final logo, font selection and defined colour palette.

  • We then developed a set of illustrated assets to be used across launch material including a pre-launch explainer animation.

YBI Magazine

Your Best Interests Magazine - The Association of Financial Advisers (AFA)

  • Developed a financial online interactive magazine for Your Best Interests, with personal finance content that helps people manage their money better.

  • The monthly magazine educated financial advisors for 23 issues.

Delivered:

“…With their help we successfully launched our YBI (Your Best Interests) monthly e-magazine … which has received extremely positive feedback from our members.”

> Karen Tinnelly, Marketing & Engagement Manager, AFA.

Officeworks

Delivered:

Officeworks education mircrosite

  • We developed an education/e-learning micro site for Officeworks business customers. The creative included, new web assets, eDMs, social media memes and printed documentation.

Customer Service Institute of Australia (CSIA)

Delivered:

  • We created a series of social media templates that rolled out as a social campaign, with the purpose of sparking conversation about ‘customers’ and bringing awareness to the CSIA brand.

CoVESTA

Delivered:

Startup Property Investment distruptor

  • We developed a set of bold logo designs based on market research and competitor analysis. Landing on the above logo, with a focus on the ‘CO’. We then set about communicating to potential investors how to get involved investing in a syndicate with CoVESTA through an illustrated, animated introduction video for the the website homepage and social sharing.

Every organisation has a unique creative need, requiring a bespoke approach to achieve their business goals

Motoring sector

Sporting sector

Case Studies

MyHomeCare

  • Competitor analysis

  • Stakeholder interviews

  • Brand strategy & messaging

  • Developed Brand mark and assets

  • Communication tools, new livery - cars, uniforms, buildings etc

  • Built website, app, communication tools (welcome packs, service offering, log sheets)

  • Engaged influencers to create content

  • Manage PR engagement for TV, Dr endorsement, radio & newspaper advertising

Custom Fleet

Wellington ARC EV Summit

Manage the production of Event assets including:

  • Digital invitations

  • Media wall

  • Branded lanyards and individualised participant name tags

  • Branded Powerpoint presentation content for Custom Fleet and suppliers

  • Branded fleet vehicles

InterLink

  • Brand strategy & messaging

  • Refined Brand mark and brand extension to accommodate 5 key specialty areas

  • Capability documents for each key specialty area for more efficient and targeted tenders

De Palma Salumi

Brand and business redevelopment

Renamed and rebranded the De Palma Prosciutto & Small Goods business to De Palma Salumi. 

Elevate the brand from a small two person operation to a full time team of six, creating the Southern Hemispheres best handmade Salumi products.

  • Created new brand mark that embodied a handcrafted, authentic, steeped in tradition feel. Whilst repositioning
    De Palma Salumi as a luxury brand. 

  • Produced new product labels including a ‘Signature Series’, new website and social media creative strategy to compliment their new look. Brochureware, event signage, business cards and flyers completed the suite.

Every Trade Group

  • Produced Capability documents for each key specialty area for more efficient and targeted tenders. These were developed as part of growth strategy for ETG, looking to expand into the health and education private sector.

Spantec

  • Developed product specific retailer assets. Eg: promotional A3 posters, demonstration videos and detailed product installation guides

  • Refined product information on spantec.com.au

  • Developed signage and stickers as brand awareness in-store and on the job site

Peter Sewell

Founder /
Creative Director

Something special happens when you tell a story, people actually listen

Award winning Creative Director, University educator, business owner, Creative Business Coach… I’ve warn a lot of hats over my time. I’ve worked in a number of businesses and created for many different brands.

Creativity is at the heart of everything we do. Delivering successful outcomes for all of our clients by listening and tailoring a solution that works for them, works for their audience!

Got a creative problem that needs solving, get in touch for a chat… there is a solution to every problem, we’ve just got to find it.

Cheers

Let’s chat.

peter@zam.agency
+61 403 481 717